You probably have a message you would like to get out to your customers right now. However, despite the best of intentions the reality is that there is just not enough time in the day for you to get the message out quickly and effectively.

Think of us as your dealership’s go-to marketing quarterback. For over 25 years, Wellington has been helping Canadian car dealers communicate with their customers.

Our dealer partners gain access to a highly-dependable Marketing and Data Extraction Team, ready to pull customer lists and deliver campaigns immediately. With Wellington, you will develop better customer relationships, take complete control of your marketing message and most importantly, experience a lot less marketing headaches.


Maximize the value of your current customer data through precision data-mining techniques
and proven customer communication strategies.

You can feel confident knowing your database marketing strategy is being managed properly.

Maintenance Reminders

Generate a more consistent maintenance cycle and achieve an increase in Active customer percentage.

High-KM Targeting

Analyze customer maintenance history to identify high odometer vehicles due for a specific maintenance or repair.

Dynamic Sales Emails

Target customers likely to be ready to purchase their next vehicle with 100% CASL-compliant email communications.

Database Extractions

Need to better understand your data or require a customer list extraction? We’ll get it done for you quickly and effectively.

Outbound Calls

Streamline your campaigns and alleviate the demands on your staff through our outbound calling providers.

Recall Campaigns

Remind customers of manufacturer required recalls when the necessary parts become available.

Service Follow-up

Contact customers to evaluate customer satisfaction and address any concerns to improve CSI scores.

Video Production

Showcase new products, educate and engage with prospective customers using attractive videos.

“Wellington Consulting has been helping us deliver successful customer communications strategies for our dealerships for over 20 years. Any car dealer who is focused on customer retention and wants to increase Service & Sales Department business will benefit greatly from their expertise.”

Bryndon Davies – President
Parkway Honda & Mississauga Honda

Why Wellington?

You want results. Our proven strategies will exceed your expectations.

We give car dealers the ability to communicate the right message to the right customer at the right time. More importantly, our turnkey solution allows dealership staff and management to remain focused and productive on running their departments while we handle the complications of campaign delivery.

In the event of staff or management turnover, our clients’ marketing strategies are never disrupted. We are happy to provide support, guidance, and training for new staff.

Overall, we want to help dealers maximize the value of their customer data. Our aim is to immediately increase Service & Sales Department business and to improve the long-term efficiency and effectiveness of dealership operations.

  • Measure our client support response time in minutes, not hours or days.

  • No additional software or software training requirements.

  • Simple month-to-month pricing; no contracts or long-term commitments.

Parkway Honda Mississauga Honda Donway Ford Yonge-Steeles Ford Agincourt Nissan Acura East Kitchener Kia

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Every dealership's needs are different. Please provide any details on your current marketing objectives or any struggles you are experiencing.
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